PAR launches Commercial Information Exchange

Pennsylvania REALTORS® now have access to a Commercial Information Exchange (CIE) as an additional PA Association of REALTORS® member benefit. REALTORS® can list and search for commercial properties through this service which is designed to save members time and money.

“PAR’s partnered with Catylist so REALTORS® outside larger markets can have access to an affordable CIE,” said John Derham, chair of PAR’s Commercial, Industrial and Investment Committee. Members can join PARCIE.com for only $28 per month.

“This is a good tool for local REALTORS® to expand their businesses in their local markets,” Derham, senior managing director at Cushman & Wakefield in Philadelphia, added. “It also gives them a statewide view of the commercial market so they can provide more information to their clients.”

REALTORS® who subscribe can:

• Quickly locate properties and comparables using a scenario search
• Promote properties to brokers, users and investors with a public search interface
• Easily navigate between search results, map and property details view
• Rely on data that is broker-driven, timely and accurate (listings must be updated every 30 days to remain active in the system)
• Connect directly with others via broadcast e-mail
• Maximize listing exposure on dozens of additional web sites without redundant entry
• Retain ownership of their data and control access
• Prepare marketing materials for presentations and property tours
• Market their expertise and experience with a professional profile
• Analyze market conditions and opportunities with demographics and local market statistics.

“The more people who join PAR’s CIE, the more valuable it will become,” Derham added. “We’ll have a larger database which will ultimately provide more information to our members.”

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Catylist is offering an hour-long webinar to help get members started with PAR•CIE on Monday, November 23 at 1 p.m. Once registered you will receive an email confirming your registration with information you need to join the webinar.

About Kim: Kim Shindle is the Communications Specialist at the Pennsylvania Association of REALTORS®.

Related posts:

1. Podcast: REALTORS® tap commercial markets with PAR•CIE
2. NAR collects information for nationwide database

Tags: CIE, commercial, exchange, information, parcie

This entry was posted on Wednesday, November 18th, 2009 at 9:20 am and is filed under Association News. You can follow any responses to this entry through the RSS 2.0 feed.