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Casa Latino founder to speak at PAR Business Meetings

Wednesday, January 20, 2010
By Kim Shindle

The founder of one of the fastest-growing real estate companies will be featured at the PA Association of REALTORS® Business Meetings next week. Robb Heering, chief executive officer of Casa Latino, founded the first nationwide Hispanic real estate franchise. Since opening in 2005, his company has experienced triple-digit growth with more than 80 locations nationwide.

Robb Heering

Robb Heering

Heering was previously an attorney who worked for IBM and UPS, negotiating real estate acquisitions and leases before opening his own law practice. After starting his own mortgage lending company, Heering discovered that the real estate industry was overlooking a viable homebuying market, specifically Latino consumers.

He will moderate a panel discussion, “Tapping into Diverse Markets,” on Tuesday, Jan. 26 at 10 a.m. at the Harrisburg Hilton.

Heering will talk about his company’s focus on underserved markets and he will lead the discussion with Pennsylvania REALTORS® who serve diverse markets. Other panelists include: Stephanie Burg-Brown with Philator.com REALTORS® in Philadelpha, Sajeda “Sue” Kamal with Howard Hanna Real Estate, Pittsburgh, Holger Stenberg with Home Buyers Marketing II in Wayne and Chuong Van Tran with RE/MAX Affiliates in Philadelphia.

About Kim Shindle:
Kim Shindle is the Manager of Media Relations at the Pennsylvania Association of Realtors®.

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