Ask Meghan: Is social networking right for you?

Question: I have been following your posts on PAR JustListed. I have a presence on LinkedIn but that is it, and admittedly, it is only half-hearted. I had read a post before from someone that advised RE Professionals to use LinkedIn for business and Facebook for personal. My busy schedule with work and family does not allow me to sit in the evenings and deal with Facebook, Twitter, etc. Am I missing the boat? How do others handle all the web sites, social media, e-mails, etc. and still have a life?

Answer: LinkedIn is more for business but to get anything out of your profile and efforts, you need to find groups to join and interact with. PAR has a private group as does NAR plus there are other RE groups out there. Be a part of the conversation – ask questions and provide your professional opinion to others who ask them in group discussions.

Facebook is the social network. Use your personal profile to make old and new connections just like you would in the face-to-face world. A Facebook business/fan page is the place to do business.

Setting up your profile is what takes the most time. After you set up the profile, maintain it by accepting/rejecting friend requests, posting pictures, joining groups, etc. To become a source of real estate news to your followers on a business page you can take advantage of RSS feeds and other applications which post the news automatically for you.

Readers: How do you find the time to manage social media and emails? Please comment below.

Do you have a social media question? Ask Meghan by filling out this form.

Related posts:

1. Expert offers ‘secret sauce’ for engaging clients with social media
2. Social media means opportunity for Realtors®

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Tags: email, facebook, social media, twitter

This entry was posted on Friday, February 26th, 2010 at 6:00 am and is filed under Social Media. You can follow any responses to this entry through the RSS 2.0 feed.