Posts Tagged ‘ Marketing ’

A good portrait speaks volumes

August 29, 2011
By
Photographer

One of the biggest mistakes Realtors® can make when having their headshots taken is not investing in a professional photographer to capture them, according to photographer Stuart Leask of Mechanicsburg.
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Posted in Industry News | 2 Comments »

New Sale and Settlement forms released

May 16, 2011
By
New Sale and Settlement forms released

Four updated Agreement of Sale contingencies have been released. These forms were reviewed for relevancy and to ensure they function appropriately with the Agreement of Sale.
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Posted in Industry News, Standard Forms | 1 Comment »

Four tips for growing market share through multicultural markets

November 23, 2010
By
AA044938

REALTORS® throughout the country are finding that working with multicultural consumers is a fast track to expanding their business. These largely untapped markets have growing financial bases and increased buying power. REALTORS® enter these markets by following four steps.
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Ask Meghan: Using QR Codes in real estate marketing

November 19, 2010
By
Property flyer with QR Code (from REALTOR® Debbie Stresky, GRI)

Question: I’ve seen other real estate professionals using QR Codes in their marketing. How do I create and use them too?
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Posted in Social Media, Technology | 3 Comments »

Make mobile apps part of marketing plan

September 3, 2010
By
Make mobile apps part of marketing plan

Mobile technology is the next new frontier for real estate, according to Eric Blumberg, president of Smarter Agent, a mobile applications design company.
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Posted in Association News, Technology | 4 Comments »

Multicultural marketing: The best way to stay relevant in a recession

August 6, 2010
By
Multicultural marketing: The best way to stay relevant in a recession

As U.S. consumer markets evolve and grow, multicultural marketing has become increasingly important, especially for REALTORS®. The demographic tide is turning and businesses ignore these changes risk alienating the very ethnic segments that will drive sales in the coming years.
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Posted in Industry News | No Comments »

‘Inbound’ marketing attracts customers to websites

July 21, 2010
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‘Inbound’ marketing attracts customers to websites

Technology has changed how companies should market to consumers if they want to be successful, according to Mike Volpe, vice president of marketing at HubSpot, a marketing software company in Cambridge, MA.
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Posted in Industry News, Technology | No Comments »

REALTOR® websites should appeal to niche market

June 22, 2010
By
REALTOR® websites should appeal to niche market

If a REALTOR® can’t be found on the Internet, he doesn’t exist to most consumers, according to Tricia Andreassen, CEO and founder of Pro Step Marketing, in Denver, NC, a real estate-focused marketing strategy, design and implementation firm.
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Posted in Industry News, Social Media, Technology | No Comments »

Ask Meghan: Mobile marketing offer for PAR members

June 4, 2010
By
Ask Meghan: Mobile marketing offer for PAR members

I heard about a new text messaging program for PAR members. How is this a better deal than the text plan I have with my current cell phone provider?
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Posted in Member Services, Social Media | 1 Comment »

Thursday, May. 17, 2012

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